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B BALANCED BOOKKEEPING

B BALANCED BOOKKEEPING

B BALANCED BOOKKEEPING

PROJECT

web design/art direction ACCOUNTING/FINANCE COMPANY

web design/art direction for an ACCOUNTING/FINANCE COMPANY

web design/art direction for an ACCOUNTING/FINANCE COMPANY

LET'S GET IT STARTED

LET'S GET IT STARTED

LET'S GET IT STARTED

Overview

HR TailorMade is a women-led human resources company with HR consultants trained to provide HR strategy, support, and management for your small business needs. The client already had an established brand, yet, she was looking for a more refreshed look for marketing materials, including a revamp for her site.


While Human Resources is usually represented more formally and conservatively, the client wanted her company to stand out and make her current and potential clients to feel less stressed about seeking support.


Bright, modern, supportive, and intriguing are all words the client used to help identify the direction she wanted her brand to transition to.

the 3-step process

DISCOVERY

I met with the client 1 on 1 to learn more about the company, brand, and unique qualities.

DISCOVERY

I met with the client 1 on 1 to learn more about the company, brand, and unique qualities.

DISCOVERY

I met with the client 1 on 1 to learn more about the company, brand, and unique qualities.

STRATEGIZE

Client already had a somewhat existing brand. She previously had a logo developed and was happy with the look and color usage. From there, I was able to put together a concept through a mood board of feel and tone for the site.

STRATEGIZE

Client already had a somewhat existing brand. She previously had a logo developed and was happy with the look and color usage. From there, I was able to put together a concept through a mood board of feel and tone for the site.

STRATEGIZE

Client already had a somewhat existing brand. She previously had a logo developed and was happy with the look and color usage. From there, I was able to put together a concept through a mood board of feel and tone for the site.

DESIGN

The site was created through Squarespace.

DESIGN

The site was created through Squarespace.

DESIGN

The site was created through Squarespace.

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    Let's Work Together

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Let's Be Impactful and Create Cool Stuff

  • Let's Work Together

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    Let's Work Together

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    Let's Work Together

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    Let's Work Together

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    Let's Work Together

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    Let's Work Together

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    Let's Work Together

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    Let's Work Together

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Let's Be Impactful and Create Cool Stuff